khairul akmaliah adham, alina abdul rahim, nur sa'adah muhamad, adlin masood, mohd fuaad said.  (2022).  evolution of the malaysian halal certification system: viable system model as the diagnostic framework.  - jurnal pengurusan.  1-14. 

mohd fuaad said, khairul akmaliah adham, nur sa'adah muhamad, syahnaz sulaiman.  (2022).  exploring halal tourism in muslim-minority countries: muslim travellers' needs and concerns.  - journal of islamic marketing.  824-842. 

khairul akmaliah adham, nur sa'adah muhamad, mohd fuaad said.  (2020).  diagnosing the halal industry of taiwan: a viable system model approach.  - jurnal pengurusan.  169-179. 

norela ahmad, khairul akmaliah adham, nur sa'adah muhamad.  (2020).  exploring hipness and its influence on women entrepreneurship.  - pertanika journal of social sciences and humanities.  901-920. 

fatmawati abdin, azman ismail, nur sa'adah muhamad, azmawaty mohd nor.  (2020).  effect of perceived fairness in pay system on work-related attitude.  - international journal of management studies.  1-26. 

fatmawati abdin, azman ismail, nur sa'adah muhamad.  (2019).  relationship between distributive fairness in remuneration systems and organizational affective commitment with trust in supervisors as mediator.  - international journal of business and management science.  425-445. 

nur sa'adah muhamad, syahnaz sulaiman, khairul akmaliah adham, mohd fuaad said.  (2019).  halal tourism: literature synthesis and direction for future research.  - pertanika journal of social sciences and humanities.  729-745. 

khairul akmaliah adham, nur sa'adah muhamad, mohd fuaad said, shahrizin abdul sarhadat, habib asaril ismail, mohd fareez assrul mohd nasir.  (2019).  diagnosing business incubation for social purpose: a viable system model approach.  - systemic practice and action research.  . 

saida farhanah sarkam, musramaini mustapha, mohd aidil riduan awang kader, norulhuda tajuddin, nur sa'adah muhamad.  (2018).  ihsan, innovation and creativity in students' product innovation: the case of innovation show event at uitm pahang.  - international journal of academic research in business and social sciences.  . 

nur sa'adah muhamad, khairul akmaliah adham, mohmad adnan alias, khairul anuar mohd ali.  (2018).  how does transformative social service develop?.  - jurnal pengurusan.  .